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استراتيجية آبل تحول غياب آيفون إلى مكسب ضخم.. ما السر وراء مبيعاتها القياسية؟

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ما يعرفه ريفو عن الخبر

  • حققت شركة آبل إيرادات قياسية بلغت 57.58 مليار دولار من مبيعات آيفون خلال الربع الرابع من سنتها المالية 2026.
  • ساهم غياب الإصدار الأساسي من آيفون 18 في توجيه المستهلكين نحو شراء طرازات Pro الأعلى سعرا.
  • أدى استمرار الطلب القوي على سلسلة آيفون 17 وارتفاع أسعار طرازات آيفون 18 برو إلى تعزيز إيرادات الشركة.
  • نجحت استراتيجية آبل في تقسيم مواعيد إطلاق سلسلة آيفون 18 في تحقيق أداء مالي لافت رغم نقص بعض المكونات.

رغم غياب آيفون 18 الأساسي.. آبل تحقق رقما قياسيا في مبيعات آيفون خلال الربع الأخير

صدى البلد : المصدر
استراتيجية آبل تحول غياب آيفون إلى مكسب ضخم.. ما السر وراء مبيعاتها القياسية؟

المصدر: صدى البلد

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